Senior Marketing Manager or Director

Marketing & Advertising Professional Flemington, New Jersey, United States

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Summary

As a customer-focused marketer, I help global companies engage customers for life. Uncovering new ways to surprise customers with good experiences and finding pathways to relationships using analytics, research, and knowledge of the market are my specialties. Of equal importance, I also love how numbers and datasets, analysis, and experimentation can drive scalable impact.

My passion for knowing and learning markets has enabled me to translate that expertise into actionable go-to-market plans. I am a valued partner and influencer building teams, relationships, and strategies. Im hard wired to share my experience and expertise, motivated by a genuine interest in my colleagues and clients success.

My background is diverse and shows I have excelled with a cross-functional and cross-industry perspective many marketers do not own.

Expectations

I am looking for a full-time job as a Senior Marketing Manager or Marketing Director in Central NJ area or Hybrid/Remote opportunities with a focus on customer behavior, segmentation, engagement, demand gen and acquisition.

My notable achievements:
- Improved conversions by 20% by implementing a post-trial engagement communications program
- Increased qualified sales leads by 30% through integrated multi-channel program including web, SEO/SEM, CRM and ABM aspects
- Developed a customer-driven brand identity strategy, content marketing, and execution plan for healthcare and medical clients

What I offer:
- A seasoned and accomplished marketer who is focused on customer experience and bottom-line results
- Results driven experience in acquisition, engagement, revenue generation, and full lifecycle
- An effective leader who creates targeted content, strategy, and invests in relationships to further the results