Manager, Paid Search

Marketing & Advertising Professional Columbus, Ohio, United States

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Summary

Analytical Search Engine Marketing Manager with over 12 years of professional experience spanning global agency leadership, operational management, and higher education. I specialize in executing data-driven SEM strategies, managing multi-platform budgets, and leading cross-functional teams to exceed KPIs. I offer a proven ability to translate complex data into actionable insights and drive growth in both corporate and community-focused environments. I hold an MS in College Student Personnel and a BA in Communication.

Beyond technical SEM auditing and campaign maintenance, I provide a deep background in organizational leadership, having managed diverse teams of up to 12+ staff and volunteers in high-pressure environments. My career is defined by a commitment to stakeholder engagement, from advising student committees at major research universities to serving as Vice-Chair for regional coordinating councils. This unique blend of analytical rigor and interpersonal expertise allows me to bridge the gap between technical digital performance and broader business objectives, ensuring brand alignment and operational excellence at every level.

Expectations

I am seeking a dynamic role that challenges my analytical expertise in Performance Marketing while offering a clear trajectory for professional growth and upward mobility. Having managed diverse teams and high-scale agency accounts, I thrive in a positive, collaborative work environment where innovation is encouraged and successes are shared.

I value strong, transparent leadership that prioritizes mentorship and strategic vision. I am looking for an organization that recognizes the importance of a sustainable work/life balance, understanding that peak professional performance is driven by a culture of mutual respect and flexibility. My goal is to bring my unique background in SEM and leadership to a forward-thinking team where I can contribute to long-term business success while continuing to evolve as a leader.