Brand lead

Summary

Hi,
Nice to e-connect.
I, Mahadev. Srivatsa, am currently employed as Head- Marketing (Mobile) at ASUS Ind Pvt. Ltd.Spearhead the entire gamut of Marketing Communication involving Mainline, Digital, PR, Influencer, On-ground, Channel and Social for the entire portfolio of ASUS Mobile.
Have handled brands at both ends (ad agency & corporate marketing) and more importantly championed brand launches across an interesting and diverse mix of industries ranging from Auto,Fmcg, TV, Real estate, Lifestyle, Fashion,Telecom (Idea 4G and Idea VoLTE) and now ASUS ROG Phone II.
At most of my previous assignments eg Vodafone-Idea, H&R Johnson and Haymarket SAC, have handled their respective flagship brands.
During my stint in Advertising (Client servicing), prior to Marketing, have successfully led many exciting new launches and managed brands across categories too. SAB TV (Media), Danone Fundooz &Agrotech foods (FMCG), Mahindra Xylo (Auto), J.Hampstead (Fashion& Lifestyle), RBI, Bank of India (Banking), K Raheja (Real estate) are some of the key brands that were managed by me. Overall have an experience of 12 years, from June 2008 till date.
Given the scale of marketing activities, always wanted to make a career in sectors like FMCG, Foods and Beverages, Auto ,Media, FMCD, Retail etc. Find the new age streams of app/content marketing and e-commerce also equally exciting.
Looking at the above sectors for a role that gives me greater exposure, challenges and more decision making authority. Even though my current role has given me good exposure in digital, find it lacking from an overall scale perspective. In addition to that, the current global situation has unfortunately endangered my job.
Attached is my resume. In case of similar opportunities at your end, kindly let me know of the way forward.
Thanks & Regards,
Mahadev

Expectations

Better prospects, Good learning curve, Responsibility and decision making authority, Transparent company culture, Work-Life Balance

Work in India
Employment Preferences
Expected Base Salary

*,*86,000 INR

Academic Degree
Experience

Total Professional Experience

12 years
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